I am going to quickly go over what is Pay Per Click (PPC) advertising is for everyone who is new to promoting a website in this fashion. I will also briefly discuss important aspects of this method of advertising and some of the basic do’s and dont’s to try and help you save yourself from [...]

This post is not as informative as some of my others but it is a brilliant piece of retro footage from an old FDA (Food and Drug Administration) advert from the US of A. The FDA are a government body in America who’s purpose is to protect its citizens health. They obviously did a good [...]

I was browsing the web looking for a video to help explain an article I am writing just now on viral marketing and I came across a brilliant advertising campaign ran by Reebok. This may be old hat news to some of you guys as this campaign began back in 2002 but being Scottish I [...]

You know that urge you get while sitting on the sofa watching the TV, you know the one I mean, the one where you feel the need to get up immediately sell the wife and kids so that you can buy that shiny new car you didn’t know you always wanted?
OK…I am exaggerating a bit, [...]