A study by Sharpe Partners, an interactive marketing agency, revealed that 89% of adult Internet users in America share content with others via e-mail. This is excellent news for those companies who use self-propelling word-of-mouse” e-mail techniques to sell their products.
The study generated some interesting results regarding the type of content that is most often [...]

How the Internet Can Improve Your Direct Sales Business
According to Forrester Research Inc., nearly one-third of all households in the United States make at least one online purchase each year. That’s a good amount of money being spent online, and they suggest that the figure will rise to nearly 40% by 2009. Wouldn’t it be [...]

Lead Generation and the Part It Plays in Business
Lead generation has been around practically since the beginning of business as we know it. Some businesspeople do their own lead generation, while others pay professional lead generation firms to handle it for them. But one thing is for certain: Lead generation is important [...]